Mobile Voucher
A new incentive scheme for mobile marketing campaigns utilising mobile phone channel.
Key Benefits
For the retailer:
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Ability to harness the power of the mobile phone sales and marketing channel
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Instant, direct communication with your customers
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Targeted campaigns with fully measurable results
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Cost-effective marketing and brand-building
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Increased customer loyalty
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Limitless creative marketing possibilities
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Real-time reporting and tracking
For the customer:
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Sales discounts, rewards and other benefits
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Up-to-date information on offers and promotions
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Fun and interactive
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Value-add to mobile phone service
Mobile Vouchers and your business
Commidea’s mobile voucher solution helps retailers to maximise the sales and marketing flexibility of the mobile device. By enabling the mobile channel to connect with our Ocius payment solution, Commidea has facilitated new, powerful and creative ways for you to communicate with your customers, increase sales and build brand loyalty.
The benefits mobile vouchers deliver include increased revenues, improved brand loyalty and instant, measurable direct-to-customer marketing. Campaigns can be tailored to specific customer groups and voucher redemption can be tracked in real time. This greatly improves the quality and value of your customer information and enables rapid identification of every marketing programme’s return on investment.
Mobile vouchers are the cutting-edge, cost-effective new means of engaging directly with your customers, building your brand and developing your business.
How does it work?
Mobile phone users register with merchants to receive promotions direct to their handsets, including discounts, rewards and gift and loyalty coupons, in the form of unique reference codes sent via SMS.
Vouchers are redeemed in person at the point of sale by entering the code into an Ocius payment solution.
The mobile voucher solution integrates seamlessly with Commidea’s market-leading range of Ocius payment solutions and is available for you to deploy with ease and speed.
Who else is using it?
Leading entertainment company Blockbuster UK has adopted the mobile voucher redemption solution across all its 630 stores to incentivise customers, drive footfall and collect valuable data and insight into buying behaviours. Blockbuster uses the Commidea capability to redeem its own offers, and those of promotional partners, in a quick, cost effective and secure way.
Many businesses have already set up dedicated website operations to maximise this exciting new sales and marketing channel. For an example of mobile vouchers in action, see www.buymeadrink.co.uk.
Want to Know More?
Contact us or call: 08444 828 250