'ITSA' Success!
Founders of ‘The ITSA’ – a beach bag invention featured on BBC2’s popular Dragons’ Den programme – have chosen Commidea’s market-leading mobile Ocius Vx670 GPRS Chip and PIN solution to help grow their business nationwide.
Ocius Vx670 DatasheetWith no phone lines present at its mobile sales locations, ITSA required a fast, reliable and standalone pre-approved Chip & PIN solution to accept credit and debit card payments. Commidea’s Ocius Vx670 - one of the world’s smallest, 100% mobile, pre-approved Chip & PIN solutions - provided the answer.
The innovative and stylish mobile payment solution with its brushed aluminium finish and sleek lines not only looks good, but also has powerhouse processing to swiftly handle credit and debit card transactions securely and reliably, therefore, culminating in the most advanced and revolutionary wireless payment solution available within the mobile retail sector today.
By utilising the GPRS service offered by mobile phone networks and Commidea’s hosted ICP central processing service, the Ocius Vx670 terminal delivers ultra fast transaction times. Its powerhouse processing capabilities are suited to standalone, mobile PDQ style situations – fitting perfectly with ITSA’s high-speed and remote payment processing needs.
The all-in-one ITSA bag and beach towel invention is experiencing a record number of sales – and growing more popular by the day. It has already scooped the Double Gold Award for Best International Innovative Product at the British Innovation Awards 2006, beating over 120 other finalists, despite not winning the financial backing of the Dragons’ Den panel.
Customers can currently purchase the innovative product in the UK via retail stands at five major shopping malls including Lakeside in Thurrock, Midsummer Arcade at Milton Keynes and most recently Bluewater Shopping Centre in Kent. ITSA also has a strong presence at key retail exhibitions nationally.
Sarah Glashan, ITSA founder, said, “Sales of the ITSA beach bag have rocketed, thanks to huge media and public interest. It was therefore important to find a mobile payment processing solution that would grow with us – especially now we’re opening a fifth retail location in Bluewater. Commidea’s Ocius Vx670 was the ideal choice, both for our current Chip & PIN processing needs and any future expansion. Geographically, we have no barriers.”